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This consultative, relationship-based approach to selling skills
is based on the "best practices" demonstrated by top salespeople
in a variety of Fortune 1000 organizations. Through customized case
studies, role plays, team exercises, and video models, participants
in this two-day interactive workshop learn sales process and practical
selling skills to guide their customers through a defined "customer
decision process." Pre-workshop materials and post-workshop
reinforcement tools ensure a systematized approach to learning that
is easily transferable to the field sales environment.

- Building
trust relationships
- Providing
value to your customers
- Planning
effective sales calls
- Opening
the sales call (the three essential elements)
- Asking
"FOCUS" questions to identify customer needs,
priorities, and goals
- The
sales presentation: relating benefits to customer priorities
- Obtaining
feedback
- Active
listening skills
- Handling
customer resistance
- Gaining
commitment/closing
- Following
up
 

A one-and-a-half- to two-day
workshop designed to help move salespeople from tactical sales calls
to long-term strategic selling. Enhances the salesforce's ability
to identify opportunities, set long-range goals, develop strategies,
and execute action plans for major accounts.

- Analyze
major accounts to identify strategic opportunities
-
Establish sales, strategic, and "value" goals for accounts
- Implement
an alignment strategy to strategically position themselves as
a preferred vendor, business consultant, or partner/ally
- Allocate
resources according to account potential
- Access
vertical and horizontal decision-makers and influencers
- Interface
with top-level executives
- Employ
strategies such as negotiating, team selling, consultative selling,
& more
- Develop
and execute a strategic action plan for every major account
Participants
receive a workbook/reference guide as well as a Strategic ToolBox
of diagnostic and planning tools to help them systematically identify
opportunities and plan and execute account strategies.
 
A highly interactive and practical workshop that helps salespeople
negotiate customer demands for better service, delivery, products,
pricing, and other issues while meeting their own objectives. One-and-one-half
and two-day versions.
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- Planning
a collaborative negotiation
- Analyzing
negotiating styles
- Valuing
tradeable issues
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- Defining
parameters and sequencing offers
- Creatively
offering options
- Handling
customer negotiating tactics
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- Consultative
Selling
- Team
Selling
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Today's field sales managers
- challenged by expanded sales teams, greater responsibility, competitive
pressures - need a performance management system to facilitate decisions,
accelerate sales growth, and minimize turnover.
ManageAbility, a half-day workshop,
will help your sales managers:
- Recognize
performance "warning signs and symptoms" before they
become sales performance problems
- Analyze
a wide range of performance indicators that many managers overlook
- Proactively
develop their people by identifying gains and gaps in expected
performance
- Determine
root causes of performance problems and choose from a wide menu
of solutions
- Select the most appropriate
actions to reinforce gains and eliminate gaps

A highly interactive one-day
workshop designed to help field sales managers:
- Assess their
Own Coaching Strengths and Development Needs through a 360°
Diagnostic Tool
- Implement
Strategic Coaching
- Allocate
Coaching Time According to ROI
- Plan Motivational
Coaching Visits
- Act as Coaches
(Not Players) on Sales Calls
- Conduct Constructive
Tactical Coaching Conferences
- Collaborate
with Direct Reports for Ongoing Professional Development

Offering a practical approach
to improving field sales managers' leadership skills, this one to
one-and-a-half-day workshop focuses on:
- 360-Degree
Feedback on 40 Leadership Competencies
- Creating
and Executing a Sales Vision
- Enhancing
Decision-Making Skills
- Exerting
Positive Influence to Motivate the Sales Team
- Improving
Personal Leadership Abilities

Designed to help managers "excite
and ignite" their teams before, during, and after sales meetings,
this one-day workshop covers:
- A
Personalized Profile of 30 Sales Meeting Competencies
- Establishing
Meeting Objectives and Agendas
- Site
Selection
- Planning
and Executing a Motivational Meeting
- Avoiding
the Ho-Hum Syndrome
- Improving
Personal Delivery Style

The
quality of every salesforce is ultimately determined by an organization's
ability to recruit and hire future sales "stars". Recruiting
and Selecting Sales Stars meets this need by enabling your sales managers
to:
- Search
efficiently for and select high-potential salespeople
who can develop quickly to achieve success
- Reduce
the significant cost of sales turnover with improved interviewing
skills and selection decisions
Recruiting and Selecting Stars
is a one-day training program that provides a fail-safe selection
system.
Recruiting and Selecting Stars
is fast-paced and starts with a brief "Star Search" simulation
to set the stage and to challenge the participants. It uses a variety
of individual and team application exercises including screening
and interviewing role practice. Most important, the program includes
custom components such as a profile of your "ideal" sales
candidate and realistic resumes (with backgrounders) to fit your
marketplace.

This
interactive, informative, and engaging self-study program gets to
the heart of effective sales management: managing sales performance,
decision-making, motivating the sales team, selecting the "right"
leadership style in different situations, coaching and counseling
for improved performance, and more!
Learning is brought to life
via assessments, quizzes, and practical applications to real-life
management challenges. No fancy gimmicks here - just the essential
skills and tools to be a great sales manager!
A program option allows the
learner to progress through the program and apply sales management
skills with the help of a professional mentor, who provides guidance,
assistance, advice, and motivation throughout the program. Call
or e-mail us for details!
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